The Amplitude Digital Optimization System helps digital teams, including product, marketing, engineering and beyond, deeply understand customer behavior in the digital product, predict which features and actions lead to business outcomes, and adapt each experience in real time to maximize its business impact.
Enable Amplitude integration on Kameleoon
As a first step, you will need to have Amplitude installed on your website.
Note: Please note that we do not recommend triggering the Amplitude snippet from Kameleoon as each tool manages its own consent management policy.
Then you will need to activate Amplitude on Kameleoon. Learn how to set up a custom analytics integration on Kameleoon.
You can take our Amplitude sample code from our Github repository. This code will send data to Amplitude whenever a visitor is being targeted by an experiment or a personalization. By default, we send the name and ID of the campaign, and the name and ID of the associated variation. You can adapt the code to your needs.
Note: This custom bridge is based on the Events that Kameleoon puts at your disposal (Learn more about Kameleoon Activation API) and on Amplitude
setUserPropertiesAPI (Learn more with Amplitude’s documentation).