Mouseflow allows marketers to understand why their visitors behave the way they do and to see how visitors are really using their website by combining session replays, heatmaps, funnels analysis and user feedback (polls, surveys…) tools.
With our Mouseflow integration, Kameleoon will automatically flag all your heatmaps and session replays with additional tags to allow you to segment your analysis based on each experiment variation.
- Understand why visitors leave your website with the help of engaging polls or surveys designed by Mouseflow.
- Analyse how your visitors behave while they are exposed to an experiment by watching session recordings on Mouseflow based on a large number of filtering options.
- Identify area of optimization thanks to Mouseflow heatmaps and prioritize your roadmap of experiments in Kameleoon.
Enable Mouseflow integration on Kameleoon
As a first step, you will need to have Mouseflow installed on your website.
Note: Please note that we do not recommend triggering the Mouseflow snippet from Kameleoon as each tool manages its own consent management policy.
Then you will need to activate Mouseflow on Kameleoon. Learn how to set up a custom analytics integration on Kameleoon.
You can take our Mouseflow sample code from our Github repository. This code will send data to Mouseflow whenever a visitor is being targeted by an experiment or a personalization. By default, we send the variable name, experiment ID, experiment name and associated variation name. You can adapt the code to your needs.