Setup a trigger in a campaign

Written by Julie Trenque

Updated on 08/13/2025

2 min

Beginner

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Update your segments and triggers for better targeting
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Target users based on likelihood to convert (AI Predictive Targeting)
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Triggers

Update your segments and triggers for better targeting
Create a trigger
Setup a trigger in a campaign
Manage your targeting triggers

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Create a new trigger

To learn how to create a new trigger, please read this article.

Set up a trigger in an experiment

Learn how to define segments and triggers in the new Beta targeting feature to reach the right visitors at the right time in your experiment.

In the finalization panel of the editor, when launching your experiment, select Target specific visitors in the Targeting step.

In the list of conditions, select Trigger.

Select then the trigger you want to associate on the list.

Click on the Delete icon to dissociate the trigger from the experiment.

You can add more conditions to your experiment to have for example a segment and a trigger to target exactly the visitors you want.

Click on Next: this specific targeting is now associated to your experiment.

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