Experiments

Kameleoon offers several types of experiments. Depending on your needs, learn how to select the one that suits you best. Classic A/B experiment A classic A/B experiment is a simple experiment and its variations with the Graphic editor. Learn how to set up and launch a classic experiment Learn more about classic experiments on our […]

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5 min

Beginner

The Graphic editor Kameleoon allows you to modify your pages directly in a few clicks and launch your A/B experiments and personalizations. Discover its main features! Once you’ve created your account and installed Kameleoon script, you are ready to create and launch your experiments! This article will guide you step by step towards the launch […]

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5 min

Advanced

User benefits With the Kameleoon Code editor, you can create, launch and manage code-based experiments without using the Graphic editor. Inject JavaScript or CSS code directly into your variations and save time. Access the Code editor From the Experiments dashboard Click on “New experiment” on your Experiments dashboard. The “Developer A/B” option will give you […]

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Access the finalization panel Once your variations are created, you are ready for the last step: launching your classic A/B experiment! On the right of the header, you will find the “Finalize” button. It opens the finalization menu where you can complete the three necessary steps (+ one optional) before launching your experiment: Allocate traffic […]

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The creation of MVT experiments is included in all our A/B testing plans. What is a multivariate test or MVT? While a classical A/B experiment consists of a reference version and a variation, MVT experiments enable you to change several elements on the same page and to analyze which combination generates more conversions. Let’s look […]

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What is server-side A/B testing? Kameleoon has extensive support for mobile and server-side implementations of experiments, feature flags and personalizations. We provide SDKs in the main web (PHP, Java, NodeJS..) and mobile apps languages (Android and iOS). More information on Kameleoon SDKs Working server-side means you create variants of your pages by using a server-side […]

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Hybrid experiments are a mix between the “Classic A/B experiments” and the “Server-side A/B experiments”. They allow you to run both front-end and back-end experiments. Create a new hybrid A/B experiment On the Experiment dashboard, click on “New Experiment” A pop-in opens, select “Server-side”: Select a type of experiment. You can choose between two types of […]

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5 min

Intermediate

The simulation mode enables you to check whether: Your variations or personalizations are displayed correctly; The targeting of your campaign is configured correctly, and if not, understand why; The goals you have set are converting or not; Your different visitors see the right content for them, and at the right time. Simulating a test and […]

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5 min

Beginner

Access the Experiments Dashboard To access the Experiments Dashboard from the App, use the left side menu > “Activate” > “Experiments”. Structure of the Dashboard Header: title of the current view; button to create a new experiment Search bar: search tool; number of experiments currently displayed on the Dashboard Cards and columns: information on the […]

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Unlike a classical A/B experiment, an A/B experiment with URL redirection implies that the different versions of the tested page are developed and hosted on your web server. The versions are made available to visitors directly via your website. Let’s take the following example: you have two subscription pages you would like to test. Here […]

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Personalizations

In order to launch your personalization, you must first be connected to your Kameleoon App. Access the personalization creation page You can create a new personalization from the Personalization dashboard page of your personalizations. From this page, click on the “New Personalization” button located at the top right of this page. After clicking on the “New […]

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Access the Personalizations Dashboard To access the Personalizations Dashboard from the App, use the left side menu > “Activate” > “Personalizations”. Structure of the Dashboard Header: title of the current view; button to create a new personalization Search bar: search tool; number of personalizations currently displayed on the Dashboard Cards and columns: information on the […]

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5 min

Intermediate

The simulation mode enables you to check whether: Your variations or personalizations are displayed correctly; The targeting of your campaign is configured correctly, and if not, understand why; The goals you have set are converting or not; Your different visitors see the right content for them, and at the right time. Simulating a test and […]

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