5 min

Intermediate

Before launching experiments on your website, you must install the Kameleoon script. This script has to be added to the <head> tag of your website’s source code. It contains your unique website code. Don’t worry: we can guide you step by step; and our adaptable solution will take all the distinctive features of your website […]

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2 min

Beginner

Kameleoon offers several tools: an App with 4 menus (Activate, Explore, Configure and Administrate); a Graphic editor; a Code editor; a results page associated with each of your campaigns. Activate Experiments dashboard Open the experiment creation tools Find and manage all your created experiments How to leverage your Experiments dashboard Personalizations dashboard Open the personalization […]

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To help you set up your experiments, here’s a little practical exercise. Step by step, we’ll look at how to imagine an A/B experiment, configure it and launch it. Let’s go! 1. Imagine your experiment and identify your goals We’d like to rework the newsletter part of our blog’s home page. Our goal is to […]

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1 min

Beginner

Definition A/B testing is an online experiment conducted on a website, mobile application or ads (among other things), to test potential improvements in comparison to a control (or original) version. Put simply, it allows you to see which version works better for your audience based on a statistical analysis. A/B testing is also known as […]

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1 min

Beginner

Web personalization consists in offering visitors a tailored experience in order to optimize your conversion rate. In a physical store, a sales person will offer advice and personal attention to make the customer buy. Online, other factors such as the real-time understanding of visitor behavior and their business environment can help boost sales and  transform the  […]

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5 min

Beginner

Once you’ve created your account and installed the Kameleoon script, you’ll be ready to create and launch your experiments! This article will guide you step by step towards the launch of your first experiment. Launch Kameleoon Kameleoon’s editing mode enables you to create variations of your web pages and to launch and manage your experiments. […]

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4 min

Beginner

Is this your first time? This article will guide you step by step through your first use of Kameleoon, from the creation of your account to the launch of your first experiment. You have opened your Kameleoon account and filled in the address of your website. Congratulations, let’s get started! Note : You must fill […]

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