How unique visitors are tracked and counted?

Experiment Intermediate Personalization Technical

Kameleoon has a native consent management and therefore only collects data from visitors who have given their consent. Learn more about Kameleoon’s consent management policy

The measurement of unique visitors is based on cookies and Local Storage. A cookie is a file placed on a browser that contains an anonymous unique identifier, called the Kameleoon visitorcode, randomly assigned to a visitor. This ID is used to uniquely identify a browser. This cookie is also automatically replicated by Kameleoon in Local storage, so if it is deleted, Kameleoon recreates it automatically from the data contained in Local Storage. Our visitorcode is stored during 380 days on the user’s browser.

Kameleoon bills your account based on the number of monthly unique visitors who visit your site. A monthly unique visitor is an individual user who accesses your site within 30-day window.