Configure your assets

A key page enables you to target users having visited specific pages of your website. Create a new key page To access the creation pop-in, in the left menu of the App, click on Configure then Advanced targeting tools. Then click on the New tool button at the top right of the page. Choose the […]

You can target visitors by acquisition channel. Kameleoon automatically creates 5 default channels: Bing, Baidu, Google, Yahoo and Google Adwords. Create a new acquisition channel To access the creation pop-in, in the left menu of the App, click on “Configure” then “Advanced targeting tools”. Then click on the New tool button at the top right […]

Advanced tools improve your visitor segmentation by adding conditions to new segments. Use criteria such as acquisition channel and key pages to fine-tune your visitor segmentation. Note: Advanced tools are available with a Premium account only. If you want to adapt your package to your personalization needs, please contact us! Access advanced tools To access advanced tools, […]

Creating a custom data enables you to target visitors according to data already available, such as user account information. All your custom data created with Kameleoon are available on the Custom data page in the Configure menu of the App where you can create and manage them. Create a new custom data To access the […]

Access the Custom data page To access the Custom data page from the App, use the left side menu > “Configure” > “Custom data”. Manage your custom data Each custom data is represented by a card that indicates the main information. Find a custom data When you have created a large number of custom data, […]

To measure the efficiency of an experiment, it must be linked to one or several goals. This goal is what you want to improve with your campaign. All your goals created with Kameleoon are available on the Goals page in the Configure menu of the App where you can create and manage them. Access the […]

Create a new goal To learn how to create a new goal, please read this article Set up a goal in an experiment Once a goal has been created, you just need to apply it to an experiment. To do this, on the finalization page of the editor, go to the Goals section. The list […]

Access the Goals page To access the Goals page from the App, use the left side menu > “Configure” > “Goals”. Manage your goals Each goal is represented by a card that indicates the main information. The default version includes the goal “Engagement” for all sites set up with your Kameleoon account. This goal records […]

Segmentation helps you to precisely target your visitors. You can create, modify and duplicate segments with the Segment Builder, a tool in Kameleoon App. Access Segment Builder From the App To access the Segment Builder from your Kameleoon App, in the left-hand sidebar menu, go to Configure > Segments. To create a new segment, click […]

Create a new segment To learn how to create a new segment, please read this article Set up a segment in an experiment In the finalization panel of the editor, when launching your experiment, select Target a segment in the Targeting step. In the list of existing segments, select the segment you previously created. Click […]

Kameleoon Predict™ is an AI-driven tool for real-time personalization in online marketing. It leverages machine learning algorithms to analyze visitor behavior, generating a Kameleoon Conversion Score (KCS™) indicating their purchase intentions. This tool transitions marketing from segmented to predictive, allowing for actions tailored to individual visitors. For more information on Kameleoon AI Opportunity detection, please […]

Experiment on one page Launch an experiment targeting an element on the page Sometimes, Kameleoon’s URL targeting is not sufficient to target the pages of your experiment. This is why Kameleoon offers the “Element on the page” option, enabling you check the presence of a given element before including a visitor into your experiment. If your page […]

Access the Segments page To access the Segments page from the App, use the left side menu > Configure > Segments. Manage your segments Each segment is represented by a card that indicates the main information. Find a segment When you have created a large number of segments, a search bar, a filter tool, and […]

Kameleoon offer to target any type of URL thanks to regular expressions. Here is a detailed list of the most used regular expressions: . = Replace one character by any other one in your regular expression. For example, the expression Kamele.on will target URLs containing Kameleoon, Kamele0n, Kamele8on, etc. * = Delete the previous character or add the same character once or several times after. […]